...the health of the tourism industry and its myriad of impacts on The Bahamas

Surviving in These Hard Times
The Bahamas Journal Editorial


As in the case of any number of professionals working in the tourism industry, Robert ‘Sandy’ Sands has his finger on the pulse of this aspect of the nation’s economy; and here as everyone knows, tourism provides the very life-blood of this nation’s economy.

In good times, very many Bahamians flourished and prospered; thus that situation where today’s taxi drivers, straw vendors, jet-ski operators, hoteliers and a host of others are today parents and family to so very many of this nation’s professional classes.

Evidently, while this pattern might be maintained for a while yet, there are indicators suggesting that the industry will become more competitive; that it will demand more from those who work in it; and commensurately, that the government and its social partners should – as a matter of the most urgent priority – see to it that, this industry remains well-maintained.

Here we sincerely believe that, when all is said and done, Bahamians can and should be given a crash course in tourism; with the subject matter being focused not only on the safety and well-being of the tourist; but on the fact that, the tourist need not visit the Bahamas.

This is the fact that must be drummed in day and night and until such time as the vast majority of Bahamians get it that no one owes them anything; and that, they are obliged to work for every penny they take home.

This point is today being underscored by none other than, outgoing Bahamas Hotel Association (BHA) President Robert ‘Sandy’ Sands.

This man –as we learn – “… is calling the year“ a mixed bag of revenue gains, higher operating costs, and global uncertainty”, even as most tourism indicators inched up in 2010…”

Sandy Sands goes on to note that, “Indicators in general moved closer to our 2008 pre-recession benchmark…”

Here we note – albeit in passing- that, he made these remarks while addressing members of the BHA at its 58th annual general meeting on December 3rd at the Wyndham Nassau Resort.

As he explained, “Projections for next year show continued marginal growth as we slowly pull out of one of the most difficult economic periods in decades.”

This is the unvarnished truth about that matter currently concerning the health of the tourism industry and its myriad of impacts on the Bahamas.
But ever the optimist, Sands suggested that, despite the current slew of challenges, BHA members could and should be optimistic about the future; this due to the fact that, “foundational steps which have been and are being undertaken,” [are taken together] leading or tending in the direction of an “…emerging interest in tourism investments in The Bahamas…”

Here take note that, Sands also indicated that, measures that were put in place in 2010 by the public and private sectors should steer the industry out of the doldrums quicker than many of the nation’s competitors.

As he also pointed out, “These include major airport infrastructure improvements well underway in Nassau and Abaco and the liberalization of the telecommunications industry…”

And so, the conclusion beckons that, despite much of the noise in the market, things are trending in a positive direction for our country.

But for sure, this is not to suggest for even a moment that things are set to bubble up and that happy days are somewhere right around the corner.

Indeed, every indicator – social and otherwise- suggests that, the Bahamian people are in for a fairly rough ride as they adjust their life-styles and expectations to what is being termed in the United States, the New Normal.

In this regard, and as in the case of so very many other Bahamians, we can attest and affirm that this has been a very difficult year; and that, it has also been a time when one’s faith has been tested.

But as in all things human, we give thanks not only in good times, but also in these times of trouble. As we have been taught – and so do we believe- hard times bring with them very important life-lessons.

Among the lessons that are there to be remembered is the one that suggests that we should lay aside some of what we have earned or harvested so that when the hard times roll in; we need not trouble ourselves with unnecessary despair.

But even as we take note of the truth inherent this nostrum, we know it for a fact, that very many Bahamians are today mired in distress precisely because they dared yield and cling to the illusion that, things would always be good.

In the ultimate analysis, then, the times are changing; and as they do, some of our people will gird up their loins, take pattern after other industrious people and thereafter make some things happen.

This they must do if they are to prosper in conditions where the New Normal is the pervading reality.

December 16, 2010

The Bahamas Journal Editorial

Bahamas Blog International